Because
it’s personal.

Christophe Snoeck designs with the goal of improving people's lives by adapting to their personalities. Our identity is built around the personal aspect of each project, whether in architecture or design. We used architecture tools to construct the logo, creating a form that changes depending on the name, much like an architect tailors their work to a client's request. This form served as the basis for a versatile visual language that we have applied to both print and digital media. Our playfulness reflects a practice that is entering a new era, one that is more adaptable to individual needs.